17 Reasons Why You Struggle To Make Money Online From Home
If you’ve found this article, then you’re probably struggling to make money online from home. That’s okay though, it really is. Today you’re going to learn about the 17 likely reasons as to WHY you aren’t making money online.
The truth is, most people over-complicate things when they’re trying to make money online from home. However, it’s really not complicated at all.
Most of the various techniques you read about on various blogs about making money online are far from the truth. They only give you vague ideas on how you can make money, but they never actually tell you how in detail. In addition, they never tell you what to watch out for, or what you could be doing wrong either.
This article is specifically designed for people who struggle to make money online. Below you will find 17 reasons why you might be struggling to make money from home. You will also find information on how you can overcome these issues as well.
1. You’re Not Focused
Focus is everything and this kind of ties in with #4 on our list (You’re not treating it like a business).
Have you ever seen a champion racecar driver thinking about the afterparty during the race? Usually not, and the reason why is because he needs to be focused on winning and being number one. Not only that but he has about 100 other things to think about in order to actually win the race.
The same thing goes for content creation and making money online. When you sit down to create your next piece of content, your head should be absolutely clear of everything else. Put your phone on silent or in another room and turn off all other potential distractions that could cause you to lose focus.
Not only will this improve your focus, but it will also improve your writing style as well. Overall, you want to make sure that you’re focused on the end goal which should always be about helping others to solve their problems.
2. You’re Chasing Money
Money is great, we get that. But making money online comes with time. There are too many newbie bloggers and content creators that assume they’re going to make a few videos and start raking in the dollar bills.
It doesn’t work like this.
If you’re chasing the money, your readers/viewers will notice this and they won’t ever come back to view/read more content from you. You can’t exactly build an audience without readers/viewers, so don’t scare them away with content that sounds “salesy” all the time. All it’s going to do is make them think that you’re trying to make a quick buck off of them.
What To Do Instead
Instead, you want to gain the trust of your readers/viewers. Plan your content around actually helping people before you try and sell them something. Not only will this create trust, but you will also create value and really be helping people.
3. You’re In The Wrong Niche
Follow the money! Have you ever heard that term before? I’m sure you have, and it’s very true too!
Have you ever seen these other bloggers that make a ton of money promoting various money-making courses? There’s a reason for it! It makes them a TON of money.
Honestly, that’s why we promote the ClickFunnels Affiliate Program so much because it generates nearly $15k/month for us throughout all of our blogs.
Not only is it super easy to do, but it’s a lot of fun promoting ClickFunnels. They have such a great product that works for millions of people around the globe. In addition, their affiliate program is one of the best out there. They pay you 40% commissions on a monthly recurring basis, which can add up to a lot over time.
The thing is, if you truly want to make money online, you need to promote products that are going to solve someone else’s problem. But again with the “chasing money” aspect, you don’t want to come off as a jerk who is just trying to make a sale. You really need to create value to your viewers/readers. Once that happens, the snowball effect will take over from there and you will be making money.
4. You’re Treating It Like A Hobby Instead Of A Business
Hobbies don’t make money, businesses make money. We understand that not everyone has 14-hours per day to blog and create content, but you should be working on this side business as often as you can.
If you’re starting a profitable blog and you’re only putting in 2-4 hours per week, you can’t expect to be making any kind of money from it anytime soon. In order to make money online, you really need to hustle and be consistent with your content creation.
This kind of goes with the term “you can’t get rich overnight”. Some people in the stock market do, but it’s extremely rare. Anyway, making money online comes with time, commitment, dedication, and patience.
The more often you create content, the more followers/readers you will gain, which means you will gain more trust from them as well. When this happens, you will surely start to making money.
5. You Haven’t Figured Out SEO Yet
SEO is a tough concept to master. Even when you think you have a good grasp on it, you will still have a lot more to learn. The concepts of SEO have grown a lot since the early days of web pages and each year it gets harder and harder to get your pages to rank.
When you want to make money online from home, SEO needs to be one of the first things that you catch up on. Not only will it benefit you while creating your content, but it will also benefit you in the long run as well. I can’t stress this enough, it is extremely important to get a good grasp on the fundamentals of SEO. Both on-page and off-page.
Everything from optimizing title tags to image optimization to creating the perfect meta descriptions. All of this matters when you’re trying to use SEO to your benefit and driving traffic to your content.
If you’re not familiar with on-page SEO, here is a good article about it written by Orbit Media Studios. The same thing goes for SEO in general. Here is another great article you can check out by Backlinko, which gives you an in-depth guide on mastering SEO for the current year.
6. You Aren’t Creating Value
Value is something that everybody wants these days. They want to get something out of whatever it is that they’re reading. Therefore, if you’re not creating value, you’re not going to get the traffic that you need in order to generate the income that you’re after.
If you’re blogging or creating YoutTube videos about a specific product that you’re promoting, you need to make sure that what you’re talking about is legitimate. I’ve seen this far too often, newbie bloggers will start talking a bunch of jibberish to a point where their sentences don’t even make sense.
If you’re not making sense in what you’re writing, how can you expect your audience to make sense of it either? You can’t! This is why it’s important to plan out your content before you start filming or writing. This way you know exactly what you’re going to say before you actually say it. This will greatly help you to create value, by thinking about what you’re going to say before you say it.
It’s kind of a psychological thing in a way, to be honest. You really have to “think” about what kind of content your audience wants to hear. Either way, don’t start creating content without knowing what you’re going to say beforehand. The overall goal is to create value so that your audience can “get something” out of what their reading or watching.
Once you start to create value in your content, you will be able to make money online from home with no problem. Trust me on this, all of this stuff really DOES matter.
7. You Listen To Everyone Else
How many blog articles and YouTube videos have you watched and read before you started to get into affiliate marketing? Was it a lot? I know for me it was quite a few and this specific point I am very guilty with as well.
You don’t want to listen to what everyone else has to say. Many bloggers will try and get you to join all these different affiliate programs that are absolutely worthless. Either that or the affiliate programs they are telling you to join are extremely hard to promote because nobody has heard of them.
Those types of products will always be very hard to sell because nobody knows about them, and because they are very niche. I once came across a YouTube video where the creator was trying to lure his viewers into joining 6 different affiliate programs for 6 different niche email marketing programs that I had never heard of before.
When you’re joining an affiliate program, you really want to do it for yourself. You want to make sure that you will be able to create enough content for that specific niche. Otherwise, it will turn out to be a big waste of time in the long-run.
8. You’re Not Promoting Your Content
This is a big one. I’m sure you’ve heard that there are many bloggers or YouTube creators who have failed with affiliate marketing. Got any ideas as to the reason why they most likely failed?
They didn’t promote their content.
Content promotion is a pretty big deal when it comes to growing an audience and trying to make money online from home. You can’t just publish your content and expect an audience to grow on its own. It would be nice if it worked that way, but it doesn’t.
Some of the best places to promote your content right now are YouTube, Twitter, Instagram, and Pinterest. Notice how I didn’t say Facebook? That’s because I personally have never had any luck with Facebook.
Personally, I think Facebook sucks for anyone trying to market a business or promote their content. The only way Facebook works well is if you “pay to play” and buy Facebook ads. We can all blame Mark Zuckerberg for that.
9. You’re Not Writing Guest Posts
Guest posting is another aspect to make money online from home. However, many bloggers and content creators don’t take the time to reach out to other creators to be able to do any guest posting. The problem with this is, guest posting can be very lucrative when it comes to growing an audience.
If you’re having trouble with getting started with guest posting, just start contacting other creators in your niche. I’ll be honest though since the majority of bloggers out there are selfish (truth be told), more than 90% of them won’t even reply back to you. But when someone actually does reply back, take advantage of it and see what it would take to write a guest post for them.
Chances are that the ones who do reply back will be somewhat open to accepting a guest post on their blog.
10. You’re Not Networking With Others In Your Niche
Networking is a big deal if you want to broaden your chances of success. Think about it this way, let’s say you become good friends with a popular blogger in your niche. Being close to that friend can be very beneficial for you in the long run because they will be more likely to help you promote your content.
Now let’s compare that to someone who you know nothing about. It would be awkward for both of you if you’re trying to get your content promoted. The simple reason is that you’re not friends with this person because you haven’t been networking with them for very long.
Same goes for the number of people you network with as well. The more people that you try to talk with, the better your chances are at hitting the jackpot. I’m not saying you should use these people to your advantage, but really become friends with them. You’d be surprised to find how many new friends you can make along your journey.
11. You Don’t Have A Strategy
Having a strategy and a plan of action is imperative when you’re trying to make money online at home. Things go much smoother when you have a detailed plan drawn out, rather than going freelance and “winging it”.
From our experience, when it comes to affiliate marketing, we have found that social media is extremely powerful. Have you ever heard of the 80/20 rule? Spend 20% of your time creating content, and the remaining 80% promoting your content. This strategy has worked out great for us when it comes to affiliate marketing. I can’t stress enough how powerful social media can be if your content is targeted correctly.
What you don’t want to do is go in with a spider-web strategy. What I mean by spider-web is where you have all sorts of random tasks that are placed at random times throughout the day. This wouldn’t be a strategy per se, that would be more of a straight-up mess.
Take a notebook and a pencil and write down exactly what you’re going to do, and how you’re going to solve your audience’s problem. Not only will this make you be organized, but it will also make your overall process much easier to handle down the road. This way you can stay focused on your overall goal which is to entice prospects and generate sales.
12. Your Page-Load Speed Is Slow
This section could very well be an entire blog post in itself, but we’ll leave that for a future article and just touch-base here.
If you’re trying to make money online from home with a website, your page-load speed is crucial when trying to reap the rewards from organic SEO. Trust me on this, you will not rank very well if your website is taking longer than 4-5 seconds to load. The thing is, you have a lot of competition out there and I would assume that at least 80% of your competition has a website that loads in less than 2 seconds. This is why you must do everything you can to make sure your website loads quickly.
If you’re using WordPress (most people do), make sure to keep your plugins at a minimum. I always say that anything over 15 is too much, 20 is really pushing it. When you have a lot of plugins, the browser has to work harder to load all of those extra files which gives you a slower page-load speed.
In addition to the number of plugins, there are many other factors that go into optimizing for a faster website as well. WPBeginner has an awesome guide that talks about how you can boost the overall performance and speed of your website. In addition, WPBeginner also has some kickass plugins that could be very beneficial to your online business as well. Take a look at their paid plans because you will get the most value out of them in comparison to their free versions.
WPBeginner Plugins (we recommend)
13. You Aren’t Building Links
Link-building is highly effective these days and if you’re not doing it, you’re missing out on some huge potential to make money online from home. It isn’t easy but if you can start building some links on other people’s blogs or channels, your traffic will most definitely increase.
Gotch SEO wrote an in-depth guide on how you can start building high-quality backlinks if you’d like to check it out.
Building links takes time, but once you have a bunch of other websites or blogs linking to your content, you will notice a large increase in exposure. Have you noticed how I have been linking-out to other bloggers blogs throughout this article? Like the one for Gotch SEO in the line above? That’s what I’m talking about.
He will gain traffic from people clicking his link in my article here. Bloggers who want to grow and aren’t selfish will have no problem linking out to you. It’s the reason why I link-out to so many other blogs as well. Not only does it help them, but it also helps you as well.
How can you get other bloggers to link to you?
This can be tricky but if you want it bad enough, you will do whatever it takes to make it happen. What I have done in the past is just start contacting other blogger or content creators in your niche and start asking them to link to your content. I’ll be honest though, more than 90% will say NO or won’t respond at all. Out of the remaining 10%, only 2-5% will actually agree to help you out. That’s a good start though! Just keep hustling, promoting, and asking for links and you’ll eventually grow.
14. You Aren’t Promoting An Email List
Have you ever heard the term “the money is in the list”? Well, it’s pretty much true. When people start to trust you more, they’ll have no problem joining your email list. When they join your email list, they are more likely to buy from you.
Email lists are important when you’re trying to build a good quality audience. It’s important to be consistent with an email list as well. Just be aware that it does take time to build a good quality email list. It’s a lot of hard work.
I’m sure you’ve seen other bloggers mention building an email list as well. The problem is, those bloggers don’t usually tell you how to do it or anything. Instead, they just tell you that you need one.
If you’re just getting started, you’ll want to sign up for a free MailChimp account. It’s a very easy platform to get a grasp on and it’s very easy to design your emails as well.
Lastly, with a free MailChimp account, you will only be able to have up to 2,000 subscribers before you will have to upgrade your account. That’s okay though because if you have 2,000 subscribers, you should have no problem making money off of them to be able to pay for the account.
Overall, an email list should definitely be on your “to-do” list.
15. You Don’t Know Your Audience
Have you been trying to make money online from home for a while now and haven’t made much at all? It might be something as simple as not knowing your audience. What have you done so far to see what your audience wants? If you haven’t figured it out or haven’t tried to figure it out, this could be the biggest reason why you’re not able to make money online from home.
After we built a following and an email list with our other blogs, we sent out “feeler emails” to see what our audience wanted from us. We knew that our content wasn’t going to be enough to satisfy them. So in our feeler emails, we basically surveyed our audience and not everybody got back to us (obviously), but a good 10% of them did.
For example, one of our blogs teaches people how to manage their debt. For our feeler emails, we basically asked our audience what types of products they would buy from us. We asked if they would rather purchase eBooks, courses, or podcasts about various debt management subjects. It turned out that most of them opted-in to want courses.
So that’s what we did! We created various courses on how to manage your debt in various circumstances. Then we emailed the launch of these courses to our subscribers with a “feeler video” of the course and a link to where they can buy it from and there we go! That course has sold like wildfire and still does today.
This is what we mean by getting to know your audience. You really have to find out what they want from you if you ultimately want to grow that audience and make money online from home. Trust me, it works. it’s a lot of work, but it’s definitely worth it.
16. You’re Trying To Sell Products In Multiple Niches
This is something I have seen many people do and it’s a big mistake. When you’re trying to make money online from home, you can’t expect to sell products on a whim. Nobody trusts you, and you won’t gain their trust by talking about random products in random niches either. It’s fine if you’re promoting products in sub-niches that closely resemble your core niche though.
Here’s an example of selling products in multiple niches. You own a product review website and one day you’re reviewing electric power drills. Then the next day you’re reviewing the best mattresses. Nobody is going to trust your word on those reviews unless you’re actually testing these products and can prove it in video or some other medium. When nobody trusts you, you simply won’t make any sales.
Here’s an example of selling products in sub-niches. Again, you own a product review website in the niche of kayaking. One day you’re reviewing the best recreational kayaks. Then the next day you’re reviewing the best fishing kayaks. Then the next day you’re reviewing the best anchors for fishing kayaks.
Do you see where I’m going with this? In the example above, every product I am promoting closely resembles my core niche of kayaking. Whereas in the example two paragraphs above, none of those products resemble one another. It’s important to stay on-topic and stay focused on your main niche, you will have much better chances of making money online from home this way.
17. Your Website Is Filled With Useless Advertisements
Advertisements are annoying! Have you noticed we don’t have a single advertisement on this website? We also don’t have ads on any of our other websites either. You might be wondering why we don’t take advantage of the extra income we could be getting right? Well, the answer to that is, the revenue from advertising DOES NOT offset the potential loss of customers.
It’s just not worth it to fill your website with advertisements. People hate looking at them and they get very distracted by them as well. In addition, when a user clicks on your advertisement, you will make anywhere from $.25 cents to $3.00 and that just isn’t worth it.
Think about it, if that person clicked on your advertisement and never came back to your website, you’re missing out on one person who COULD HAVE ended up making you a $100+ commission on a product you were promoting. You lose this customer all for a lousy $.25 cent advertisement.
This article took me roughly 32 hours to finally have it the way I wanted it. I hope I have been able to shed some light on why you might be struggling to make money online from home. If you have any questions about this article, please don’t hesitate to leave us a comment below. Share it with your friends too!
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